Sophie Fuji

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The Currency of Payments

An open, unfinished exploration into crypto as the world's payment rails. Please reach out with any thoughts, critiques, or further reading on Twitter.

Trust as a currency

The greatest currency is trust. As our world has expanded, we have lost trust. Instead of living in small societies where everyone you encounter is at most two degrees away from you, our urban and digital lives let us hide behind anonymity, forcing us to use proxies for trust. We don’t trust everyone we interact with because we know their character well, we trust them because they work for a company whose brand we trust, or a friend trusted them and we trust that friend. Crypto offers us a trustless system where we do not need to trust the people around us or a proxy, we only need to trust the technology. If we all operate on a trustworthy system, the problem of trust is abstracted away can be simplified in certain interactions.

These days, financial trust underpins every action in society, since money is our medium of barter. Instead of having to trust one another via potentially faulty proxies, we only have to trust the system we are all operating on. Most people do not trust systems because they have a deep understanding of them, they trust them because they are sheep, blindly following some leader who trusts the system. When we use Visa, most of us don’t know how Visa takes money from our bank account and gives it to the merchant, and we have no way to verify what their private ledgers have done. We only see the top level interface and trust this because Visa is a big brand with auditors and a stellar reputation.

Crypto’s greatest value proposition is that it abstracts trust away from human networks, namely human control. When a society is accustomed to an unstable government, volatile currencies, and predatory conglomerates, trust becomes scarce. The most important criterion in financial providers for these societies is that their money is not controlled by their government.

In emerging markets, there is so much uncertainty around all financial tools that cash and the US dollar are considered safest. Oftentimes, foreign cash is king – physical USD is shipped in swathes to many countries to power black markets where it is traded for 1.1x to 7x the official exchange rate. The black market is so profitable that countries that have long turned a blind eye to it have sometimes even tried to capture parts of the market, like Colombia’s “sinister window”, a central bank-run USD deposit window where drug cartels traded USD for COP at black market rates, or Argentina’s “cuevas”, who run illegal exchanges that help alleviate the regulations on USD in the country at the informal ARS:USD rate, the “Blue Dollar”.

Foreign exchange is not the only bottleneck in emerging markets. Their financial systems tend to be heavily regulated too, making it difficult to move money domestically and abroad. Fintech has tackled every market aggressively, from PayPal pioneering online money in the late 1990s, to blazingly simple solutions like WePay and AliPay in China today. Many multibillion dollar winners have emerged from these efforts. The size of this problem and the strength of the consumer need mean that many things have been tried and tested in many markets. Now, the technology has become a commodity, where instead, markets are won through moats built in trust and compliance.

So if these web2 fintech startups already exist in all these markets, why is there a need for web3 fintech?

The original promise of crypto

The original promise of crypto was permissionless payments, open to all. In the bear market, as we think about what will actually take off in the next few years, many people are turning back to payments. Crypto does not have to reinvent the system from the ground up, it can slot into our existing systems and manage them better.

So far, many web2 products have tried to expand our default western standards to these countries, by creating online banking that is easily accessible and allowing people to transact from their phones in a couple clicks with minimal fees. However, most of this fintech is just a shell for existing payment rails, not fundamentally changing how we move money, only replacing the brand and interface we trust to move our money. Instead of trusting a big name bank, we have derived our trust in this new wave of brands like Stripe, Plaid, and more, which are more convenient but still only deserving of our trust due to established branding.

Many geographies haven’t been won by a specific fintech yet, there is a plethora of options competing for dominant market share by subsidizing fees and high referral rewards. While customers are jumping from provider to provider, the next wave of fintech gets ready to infiltrate and improve the system again. Crypto has the greatest potential to do this.

Does anyone buy into this yet?

People are onboarding into crypto in different geographies for different reasons but it mostly boils down to this: moving money is a basic right. Without it, life is severely limited by capital constraints. The greater the flows of money moving through consumers and businesses, the greater the economy performs. Here are some popular reasons people are on-ramping:

Open questions